In Season 4, Episode 8 Dr. Marc Bubbs chats with Mental Performance Coach Bryce Tully from Canada Basketball and the Canadian Sport Institute Atlantic. In this episode, Bryce discusses the Values-Skills-Traits model for supporting elite mental performance. He talks about the challenges of working with athletes who are ‘wired’ differently than you, the leader-follower dynamic and how to build entrenchment in your performance program. Bryce shares his thoughts on the value of sharing meals together, the pros and cons of technology for communicating with athletes, and the value of empathy. He also highlights the rate of change of traits, values and skills, rules versus values, and why stories matter.